Your Membership Business Toolkit

You did it – you started your online business. But now you need a website, and email, and all the things connected…But Oh where to start?

You need a website if you want people to find you, learn about your business and to purchase your products and services. Whether you are setting up a website for the very first time or looking to refresh your existing website you likely know the rabbit hole you can go down in selecting which tools and apps to use. Can you say analysis paralysis? Below you will find Tools & Resources that I use in my own business and that I recommend when I work with clients.

Your Business Toolkit

Below are the tools to get your business started. These are my recommendations for scheduling appointments, email applications all the way to creating websites and membership websites. When you first start your business you do NOT need ALL the tools. Start with the basics and build from there. If you have to pick just 2-3 things to get started, hands down an email list would be one of the first to start with. Next would be by a simple website or Landing page (LeadPages or similar), where people can find you and join your list. This can also be used for purchase of services. Next if applicable a scheduling or calendar application. Even if you have your sites set on a membership website and are working towards offering courses, don’t buy or build what you don’t need until you need it!

Start Your Website


WordPress is the most popular Website Builder but there are others you might have heard about (SquareSpace, Wix…) So what should you use, how do you choose? It really depends on the goal of your website and they type of business you have.

Email Marketing


Drip is built for ecommerce, and makes it easy to nurture leads and follow up with customers with personalized emails. You will have data at your fingertips that enables you to see how email is growing your business. (free trial)

Scheduling/ Taking Payments


Make it easy for clients and customers to schedule time with you for meetings & coaching sessions. With Acuity you also have the ability to take payments

WordPress Themes

Bluchic Themes

Beautiful WordPress Themes for female entrepreneurs. Bluchic themes make it easy to create beautiful & professional website. If you are not quite ready for a custom site then you can’t go wrong with a theme.



Outshine your competition with your customized course platform. With AccessAlly you can create cross-selling member dashboards with progress tracking to the flexible course builder, you can design the type of learning environment you want.

Email Marketing


ActiveCampaign is a solid option for your email marketing. ActiveCampaign includes email marketing, automation, and CRM tools that enable you to create incredible customer experiences.

Sales Pages


LeadPages helps you easily build high-converting landing pages, pop-ups, alert bars, and more. Growing your business is about building a list and LeadPages helps you do it effortlessly.

WordPress Themes

Restored 316 Designs

Feminine WordPress Themes that will help you kickstart a beautiful website. Just customize with your brand colors & assets, images and content. If you are not quite ready for a custom site then you can’t go wrong with a theme.

Page Builder


Build professional websites and elevate freedom to design what you want. A website builder A website builder is a program that allows you to quickly and build a website. This can be used alone or with a purchased theme to add additional customizations

Email Marketing


Grow your audience, Automate your marketing, Sell your products. With ConvertKit you can easily create nicely styled forms that integrate easily with your website. Automate sending your custom email campaigns.



If you want a website you have to have website hosting. SiteGround offers easy to set up hosting, website transfer, WordPress & WooCommerce hosting. Support is always available via if you need assistance.

Page Builder

Beaver Builder

Beaver Builder is a WordPress page builder that has the tools that allow you to quickly build a custom. Beaver Builder works with Astra, Genesis, Page Builder Framework themes.

* Some of these resources contain affiliate links. If you follow these links and make a purchase I make a small commission from the company. You are not charged for this in any way.